From the first architecture diagram to the on-call rotation two years later, every Eldian Core service runs on the same discipline: measurable scope, senior engineers, and documentation you keep.
S/01
Software Development
Product engineering teams for platforms that carry real load. We work in typed codebases with CI from day one — TypeScript and Node, Go services, Python data work, .NET where the estate demands it. Every sprint ends in a deployed increment on your infrastructure, reviewed with your team.
API & platform engineering
Legacy modernisation
Mobile apps (React Native, Swift)
Data pipelines & integrations
S/02
SEO & Search Optimization
SEO services delivered by people who can also open a pull request. Rendering strategy, crawl budget, internal linking, schema and Core Web Vitals handled in the codebase — then content architecture built around the entities your buyers actually search for.
Technical audits & remediation
Programmatic page systems
Content & entity strategy
Revenue-linked reporting
S/03
UI/UX & Web Design
Research, interaction design and design systems that survive contact with engineering. We ship component libraries, accessibility baselines (WCAG 2.2 AA) and marketing sites measured on speed as much as on taste.
Product & app UX
Design systems in code
Conversion-led web design
Accessibility audits
S/04
Digital Marketing & Growth
Paid acquisition, lifecycle automation and experimentation instrumented against your own product data. We build the measurement layer first — server-side tracking, warehouse models, contribution reporting — then spend against it.
Paid search & social
Marketing automation
Attribution modelling
CRO experimentation
S/05
Cloud & DevOps
Cloud architecture and platform engineering on AWS, Azure and GCP. Terraform-managed estates, Kubernetes or serverless where each earns its place, blue-green deploys, and observability that pages a human before a customer notices.
Migration & landing zones
CI/CD & IaC
SRE & incident response
FinOps cost governance
S/06
IT Consulting & Support
Fractional CTO guidance, due diligence, security posture reviews and managed support desks. Useful when you need a decision defended to a board, or a team of 200 kept working without drama.
Technology strategy
Security & compliance reviews
Vendor & team assessment
Managed IT support
DELIVERY SEQUENCE
How an engagement actually runs
012 weeks
Discovery, paid and short
Two weeks. Codebase and infrastructure audit, risk register, costed delivery plan. Yours to keep either way.
DeliverableAudit + costed plan
022–3 weeks
Architecture & guardrails
Decision records, environments, pipelines, budgets for performance and cost. Written down before code volume grows.
DeliverableADRs + pipelines
03Ongoing
Two-week increments
Deployed, demoed, measured. Scope changes are priced openly; nothing lands in a quarterly surprise.
DeliverableShipped increments
043–4 weeks
Hardening & launch
Load tests, failure drills, runbooks, on-call rota. Launch day is rehearsed, not improvised.
DeliverableRunbooks + on-call
05Then retainer
Handover or retainer
Documented handover with 30 days shadow support — or a Pulse Ops retainer if you would rather we kept running it.
A two-week paid discovery: we audit the codebase or infrastructure, map risks, and hand back a costed delivery plan. You own the document whether or not you continue with us.
Most of our work is embedded. Our engineers join your rituals, your repo and your on-call rotation, with a named Eldian Core lead accountable for delivery.
Openly, at the increment boundary. Every change is estimated and agreed before it enters a sprint — nothing lands as a quarterly surprise on an invoice.
Yes — Pulse Ops backed retainers covering monitoring, patching, incident response and cost governance, with published SLAs from 99.9% upwards.
Documentation, architecture decision records, a recorded handover and 30 days of shadow support. No lock-in, no undocumented magic.